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Scoir Blog

The Cost of Traditional Student Recruitment - pie chart graphic with image demonstrating student recruitment methods

4 min read

The Cost of Traditional Student Recruitment

When my great aunt was 18 years old, living on the family farm, and attending a small schoolhouse in rural western Pennsylvania, a representative from a local college visited.

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Key Themes from This Year's Recruitment Cycle - admissions officer on video call on laptop while sitting at table

5 min read

Key Themes from the 2020-2021 Recruitment Cycle

This article is based on a series of conversations we had with Scoir Partner Colleges in 2021. While this content is specific to recruitment themes...

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How-To Guide on Inbound Marketing for Admissions - illustration of person working on laptop with image of marketing funnel to the right

3 min read

A Guide on Inbound Marketing for Admissions

Inbound marketing is all about education.

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Why Scoir Isn't Your Typical College Student Recruitment Tool - illustration of person working at laptop with Scoir logo, with an arrow pointing to documents, then an arrow pointing to a college building

3 min read

Why Scoir Isn't Your Typical College Student Recruitment Tool

Did you know that approximately 60% of high schoolers enroll in college? Of those that go to college, only about 60% graduate.

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Helping Your High Schooler Take Ownership of their College Search - illustration of parent/guardian and their student talking while sitting behind laptop

3 min read

Helping Your High Schooler Take Ownership of their College Search

The college search and application process is more confusing and overwhelming than in years past. It’s not realistic to expect your high schooler to...

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Recruiting Gen Z: Best Practices for Prospective Student Communications - illustration demonstrating messaging students with Scoir podcast imagery in background

3 min read

Recruiting Gen Z: Best Practices for Prospective Student Communications

Curious about strategies to recruit Gen Z? We surveyed high school students using Scoir about their college search to gain insights into the...

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Disrupted: A College Admission Season Unlike Any Other - illustration of gear with exclamation mark in the middle on blue background

8 min read

Disrupted: A College Admission Season Unlike Any Other

March 13, 2020—Friday the 13th, nonetheless—will long be remembered, in a cruel and prophetic twist of irony, as the date when the emerging...

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How to Convince Your Team to Add Scoir to Your Recruitment Strategy - illustration of two college admissions and enrollment marketing professionals exploring the results Scoir brings for colleges

4 min read

How to Convince Your Team to Add Scoir to Your Recruitment Strategy

As a college admissions professional, you know your way around enrollment marketing tools. Especially this time of year, the pressure is on to...

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Scoir Expands Through Cristo Rey Network Partnership, Leaders in College and Career Readiness for Underserved Students - illustration demonstrating all aspects of the Scoir Network (college admissions, counselors, students, and families)

3 min read

Scoir Expands Through Cristo Rey Network Partnership, Leaders in College and Career Readiness for Underserved Students

WEST CHESTER, Mar. 27, 2024 – The Cristo Rey Network, one of America's most renowned high school networks enrolling historically underserved...

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The Student/Parent Partnership in College Planning - illustration of guardian and student working at laptop

7 min read

The Student/Parent Partnership in College Planning

Five Keys to Success In Moving the College Process Forward While Maintaining Your Sanity!

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