Insights and Stories

Key Themes from This Year's Recruitment Cycle

By: Megan Kauffman | 02/17/21

Last month we met with some of our Launch Partner Program colleges to discuss their biggest challenges and successes in admissions over the past year as they shifted to virtual recruitment with limited travel and no campus visits, budget ...

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Recruiting Gen Z: Best Practices for Prospective Student Communications

By: Megan Kauffman | 02/11/21

This summer we surveyed high school students using Scoir about their college search to gain insights into the resources they rely on, what matters most, and the ...

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Colleges: It’s Time to Reconsider Name Buys

By: Megan Kauffman | 01/26/21

This is an abridged version of a recent podcast episode where we sit down with a high school counselor to discuss why colleges should rethink their strategy when it ...

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