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College Guidance for Parents & Guardians


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Our pricing is fair for schools of all sizes, transparent, and rewards those schools expanding access to underserved students.

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Check out content and practical guides to help inform your enrollment strategies and programs.


For Colleges

Outreach Messaging

Engage matched and interested students and families as early as freshman year.



illustration of two direct messages for students in Scoir, from colleges



Don't just take our word for it...

With more than 1 in 10 high schools in the U.S. using Scoir, you're reaching a large, purposeful audience with Messaging.


Average open rate of Automated Messages sent to interested students


Of interested students who received an Outreach Message submitted an application


Higher yield rate on average for students who read an Outreach Message on Scoir


Engage and Convert Students in a New Way

Stand out from the noise

Avoid crowded email inboxes with a dedicated Messaging Center on Scoir where students are focused on all things college admissions.

Engage earlier

You can begin recruiting students and families as early as freshman year of high school when they join Scoir.

Set it and forget it

With the ability to send Automated Messages and schedule Messages in advance, it’s easy to launch and manage your enrollment marketing.


On Slate?

If your institution uses Slate, activate Scoir as a mailing channel and use existing Slate credits to reach Scoir students.

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Slate and Scoir logos with link between them

Event-Based Messaging

Stop buying lists and start engaging with and recruiting students where and when they’re searching by setting up automated trigger events that generate a message for you at exactly the right moment.

illustration of college outreach messaging: desktop and mobile

Engage with Guardians

Influence the influencer. When you message on Scoir, you have the ability to connect with students’ parents or guardians. You'll have a seat at the table with decision makers. 

illustration of college view of Outreach Messaging in Scoir

Advanced Segmentation

Go beyond generic messages and start personalizing your content by crafting Messages for students based on:

  • First-gen status

  • Where they are in the funnel*

  • Personal interests

  • Academic focus

  • School location (Rural, Town, Suburban, Urban)

  • Legal sex

  • School type (including Title 1)

  • Academic profile

  • Neighborhood household income bands

  • Students' saved career interests

*Students on Scoir match with your college or indicate if they’re interested in your institution, planning to apply, or have already applied.

illustration of person reaching Outreach Messages from colleges on Scoir

Message Your Matches

Reach students beyond those who show interest in your college on Scoir! Message students whose college and career preferences match with your institution (at a much lower cost than name buys). With just 1 message, a state university in the south reached nearly 107K students, gained 128 followers, and saw almost 400 profile views!


Get a Boost

Interested in Outreach Messaging but not sure where to start? With our optional Outreach Messaging Kickstart, your dedicated Engagement Strategist will create a foundation of messages for your first few months. Looking for more help? Check out Managed Subscriptions.

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Let us join your team

With Kickstart for Messaging and Managed Subscriptions, we offer two levels of assistance to make sure you hit the ground running (and keep going after the fact!). 

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Ready to engage students in a new way?

View pricing or schedule time to meet with our team and learn how our College Solutions can help you achieve your goals.