Resources for Colleges
Thought provoking content and practical guides to help inform your enrollment strategies and tactics
Podcast Episode: Student Don't Have Zoom Fatigue. Your Content is Boring.
Our conversation covers topics such as: tips for keeping students engaged during virtual recruitment events, what makes video conferencing exhausting, unique ways to connect with prospective students, and more.
Expand & Engage - Reaching Today’s Student with Fairfield University
Fairfield University was looking for a way to expand their pool of prospective students by expanding their geographic reach.
Read the case study to see their results.
The Cost of Traditional Recruitment
Just how much do schools spend per student on traditional recruitment efforts and are they effective? Check out this infographic for the breakdown.
Quotes to Consider from Admissions Leaders
We met with more than a dozen admissions leaders to hear first hand how they’re doing things differently now when it comes to test-optional policies, student engagement, virtual events, and more.
Check out some of the most quotable moments and listen to the full conversations on our podcast.
Key Themes from This Year's Recruitment Cycle
Three key themes emerged from this year's recruitment cycle: personalization matters more than ever, one size doesn’t fit all when it comes to virtual events, and the importance of being agile in adapting to what’s working.
Read what else we learned from our college partners this year.
Recruiting Gen Z: Best Practices for Prospective Student Communications
We dive deeper into understanding Gen Z students, including three tips for creating more engaging messages for students and to help ensure your content is read and retained.
Learn more about messaging best practices in this blog post.
Students Don't Have Zoom Fatigue. Your Content is Boring.
We're joined by Assistant Dean of Admission at Bates College, Nicole Villacres-Reyes, to discuss tips for keeping students engaged during virtual recruitment events, unique ways to connect with prospective students, and more.
Reconsidering College Name Buys
We're joined by Director of College Counseling at Battleground Academy, Dustin Lynn, to discuss alternate perspectives on the common college admissions practice of buying student names and contact information.
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