5 min read
For Colleges: How to Write to Prospective College Students (and Their Parents/Guardians)
Top marketing and admissions copywriting tips: Write for your reader, not your institution. Answer the questions students and families are already...
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Career Readiness for 6-8 grade, built to guide and track progress in the early years of career exploration.
Scoir + Common App are integrated for the 2025-26 academic year!
Check out content and practical guides to help inform your enrollment strategies and programs.
Happy Holidays!
Everyone in the Scoir community plays a huge part in our success, and we’re so thankful that you’re here with us. Scoir wouldn’t be possible without all of you!
Let’s explore how you’ve helped Scoir grow this year.
(Psst...a fun infographic and video version of this content can be found at the bottom of the blog post.)
Scoir’s total users grew by 40% this year.
Compared to this time last year, 42% more students, 39% more parents, and 24% more counselors use Scoir!
We're thrilled to share that students and guardians are using Scoir at higher rates than ever to pursue their paths after high school. 🏫
This year, we launched 39 incredible updates to support the Scoir Network! 🎉
We reimagined the counselor experience with a new look and feel including updated navigation, improved student roster filters (including by first gen!), addition of custom properties, ability to export the student roster, and more!
We created a new way for colleges and students to connect with #Posts, a Premium Presence feature! Students can now explore content directly from colleges on academic programs, financial aid, student life, and much more.
We've added advanced segmentation so colleges can better communicate with specific student groups that would be a best fit at their schools.
We launched Scoir Managed, where we develop, execute, and monitor an end-to-end 12-month content and communications plan for colleges on Scoir.
Subscribe to What's New in Scoir to be notified of our latest releases!
Check out what the Scoir team has been up to this year!
All this wouldn't be possible without you! Thank you so much for being a part of the Scoir Network. We’re so excited for all 2024 has in store, including new Career Readiness features! Happy Holidays ❄️

Abby Hockenberry is the Marketing Operations Strategist at Scoir.
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