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Scoir Blog

Navigating Higher Education Budgeting Amid the Changing Admissions Landscape - illustration of graph with dollar sign above it with podcast design behind it

6 min read

Navigating Higher Education Budgeting

Today is a unique time for college admissions and enrollment marketing.

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Maximizing Your Higher Education Budget - illustration of graph going up with dollar sign above it

3 min read

Ways to Maximize Your Higher Education Budget in 2025

Even if you’re not a finance director at your institution, your college’s budget impacts your day-to-day.

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6 Ways to Make the Most of Your Winter Break - Elle standing in the snow waving

2 min read

6 Ways to Make the Most of Your Winter Break ❄️

Hey, it’s Elena! It's already the holiday season (YAY!) and winter break is just around the corner ❄️ Here are 6 ways (self-productive and...

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illustration of parent and student sitting at table with counselor - For Counselors: How to Help Students and Families Succeed

6 min read

How Middle School Counselors Can Help Families Succeed

Middle school is a time of transformation. Kids are growing up fast, and it can feel like a whirlwind of change for students and families.

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illustration of college admissions staff scrolling through college admissions tools in Scoir - It's About the Kids: Student-Centered Enrollment Marketing Trends

6 min read

It's About the Kids: Student-Centered Enrollment Marketing Trends

When I started college admissions counseling 20 years ago, students would come to meetings hefting heavy boxes of viewbooks they'd received from...

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Elle the squirrel wearing a shirt that say

3 min read

Why Counselors Give Us Hugs at NACAC 📆 Event Recap

We recently hosted the event: Why Counselors Give Us Hugs at NACAC. This blog post provides a recap of what we covered during the event.

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5 Details to Finalize Before Submitting Your College Applications - two people sitting at desk working on college applications

3 min read

5 Details to Finalize Before Submitting Your College Applications

Seniors, it's November. AKA college application time!

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illustration of student working at laptop with calendar and exclamation mark behind them - Get Your Last-Minute College Application Questions Answered - CGN Deadline Hotline

2 min read

Event 📆 Get Your Last-Minute College Application Questions Answered

Are you a senior stressing about finishing your college apps? 😥

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Content Topics to Consider for Each Enrollment Funnel Stage - person looking at higher education enrollment funnel stages and chart with dollar sign on it

4 min read

Content Topics to Consider for Each Enrollment Funnel Stage

Is your enrollment funnel less full than you'd like?

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illustration of envelope with mail in it with blue checkmark in the middle and Elle the squirrel - Higher Education Email Marketing Must-Knows

6 min read

Higher Education Email Marketing Must-Knows

Email marketing for higher ed is stressful. There's nothing quite like the anxiety of pressing "send" on an email for thousands of people.

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