We know…we’ve been talking a lot about the Scoir Audience Integration with Slate. If your college uses Slate, this free integration surfaces real student interest, often before a name ever appears in your CRM. This can unlock a strategic edge for admissions teams for recruiting, engaging, and measuring impact. Keep reading to see what this integration unlocks and why it matters now more than ever.
Spotting Stealth Students Early
Admissions teams often wonder: When does real student interest begin?
Actionable signals arrive too late, usually on purchased lists or after a student submits an inquiry form. By then, you’re reacting, not leading. The Scoir Audience Integration changes that, giving you actionable insights the moment a student first shows interest, so you can engage before competitors even know the student exists.
With Scoir signals flowing into Slate, your team can:
- Spot interest early. When a student follows your college on Scoir, that signal flows automatically into Slate as a genuine inquiry, so you know about them before they engage through other channels
- Reach stealth prospects. In Slate, you can identify and message students exploring your college anonymously on Scoir. Or, if you use Scoir’s Outreach Messaging, segment and engage these audiences directly
- See the full journey: Scoir is where students start their college search, long before they appear in Slate. Attribute interest to Scoir as the first source, not just forms or lists, and track the complete journey from first signal to enrollment
- Protect student privacy: No PII is exchanged, so students feel comfortable exploring your college safely
Why Act Now?
Students start researching colleges earlier every year, long before traditional forms or lists capture them. Historically, these students become “stealth applicants” (appearing in your CRM only when they apply) because they avoid inquiry forms and other marketing-heavy channels. Stealth applicants are increasingly bypassing traditional inquiry forms, remaining under the radar until they are ready to apply.
Scoir changes that dynamic. Because students can explore colleges on Scoir without giving up their privacy, they’re more willing to signal interest by following your college. When you set up the Scoir Audience Integration, those follows become stealth inquiries—real interest signals flowing into Slate well before the application stage.
Because over 2200 high schools use Scoir as their daily counseling tool, students trust it as their space to explore. That trust makes Scoir’s high school network your admissions advantage.
On average, colleges that set up this integration see that about 50% of their Scoir inquiries are stealth. That means if your team isn’t capturing Scoir’s stealth inquiries, you’re missing the first and most influential leg of the student journey and potentially a large portion of your future pool. Early engagement with these stealth students means better recruitment outcomes and more precise attribution of your efforts.
What the Scoir Audience Integration Means for Your Recruitment
This integration isn’t just about moving data; it’s about unlocking strategic insight for every Slate-using college. That’s why we keep talking about it. Scoir partner colleges see clear attribution and ROI, while non-partners can discover opportunities they’re missing by not reaching students earlier. When you finally have visibility across the full enrollment funnel, you make smarter decisions, deliver more personalized recruitment, and help more students start their college journeys on the right foot.
This ties directly to our mission here at Scoir: to expand college access by connecting students, families, high school counselors, and colleges on a network focused on all things college admissions.
The Scoir Audience Integration brings that mission to life by making every student’s interest count from the very first signal.
Start Engaging Stealth Students Today
Set up the Scoir Audience Integration in about 30 minutes using our step-by-step guide: Scoir Audience Integration Guide→
No new tools, no contracts. Just exclusive visibility that gives your team the edge.
Jen is a lifelong educator with 16 years in K–12 independent schools as a math teacher and technology leader, plus experience in higher education as an adjunct math professor. As a Product Marketing Manager at Scoir, she helps colleges leverage Scoir’s tools to empower students and simplify college planning.
Jen Baselice: September 12, 2025
Julie Kampschroeder: September 02, 2025
Jen Baselice