Valerie Russell

Val Russell is a Senior Manager of Product Marketing at Scoir. She's spent 12+ years helping products find their voice. She has a knack for translating the complex into the compelling, and has had a hand in more launches than she can count. From shaping messaging frameworks to running campaigns that actually move the needle, she's most at home where strategy meets storytelling.

1 min read

For Counselors: College Selectivity Levels & Student Match Categories

Valerie Russell: Dec 6, 2023 3:27:53 PM

We've added Selectivity filters and labels to colleges, and the ability for counselors to set a Match Category for individual students. 🚀

Product Updates Counselors

1 min read

For Students: Early Decision Flexibility

Valerie Russell: Dec 1, 2023 4:17:57 PM

We've made it easier for students to indicate which colleges they're considering to apply Early Decision. 🚀

Product Updates Students

1 min read

For Colleges: More Messaging Segments

Valerie Russell: Nov 8, 2023 9:13:04 AM

We've enhanced custom messaging segments to help colleges improve engagement with students. 🚀

College Admissions Staff

1 min read

For Counselors: Labels & Notes in the Reimagined Counselor Experience

Valerie Russell: Oct 19, 2023 10:28:47 AM

As part of the Reimagined Counselor Experience, we just released Labels & Improved Notes. 🚀

Counselors

2 min read

For Students & Counselors: PrinciplesYou Character Assessment

Valerie Russell: Jun 14, 2023 4:36:54 PM

Over the last several months, we’ve released a new career experience in Scoir. Now, we’re happy to announce the final phase is live—our integration...

Product Updates Students Counselors