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For Colleges: Parent/Guardian Messaging Filters
Parents are one of the most influential voices in a student’s college decision. Scoir’s Outreach Messaging segmentation lets enrollment teams reach...
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We've updated the Engage submenu and refreshed the design for Outreach Messages. 🚀
Let’s jump in!
Now, in the Engage tab, you'll see an updated submenu that includes Presence (FKA Content Management) and Messaging (FKA Outreach).
When jumping over to Messaging (FKA Outreach), you'll notice that navigating between One-Time and Automated Messages is cleaner, and creating a New Message is now on the right side.
Before
After
When creating a new message, you'll experience an improved editor with an updated design and an option to add a call-to-action.
We've also added the ability to segment your student and parent audiences by several factors, like public or private school, community type, household income, and test scores. This ensures your messages are as targeted and personalized as possible. Learn more about advanced segmentation.
And don't forget—if you want to level up your college's outreach and messaging programs, we can help with that, too! Scoir's Managed Subscription service pairs you with a dedicated team of Engagement Strategists who work to understand your goals, design, and execute a 12-month end-to-end communications plan. Find out more and request a consultation.
And that’s a wrap!
TL;DR: Managing and creating messages is more user-friendly. 💌
Share your feedback! We're all ears 👂
Valerie Russell is a Senior Product Marketing Manager at Scoir.
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