For Colleges: Filterable Table View for Outreach Messaging

Scoir’s Outreach Messaging analytics just got an upgrade with a new, filterable view and expanded data to help you see what’s working and take action.

Let's dive in.

• Simplified Layout & Quick Insights
• 3 Ways to Turn Data into Smarter Outreach

Simplified Layout & Quick Insights

We’ve added features to make your outreach data easier to understand and act on:

Click-Through Rate (CTR)

See instantly which messages are motivating students to engage.

Quick Filtering

Easily narrow down results by audience type, message status, or trigger to quickly compare content performance within and across those specific filters.

Clearer Data Views

For automated messages, you’ll now find one consolidated data table. This unified view allows you to seamlessly compare content and performance across different audiences and trigger events.

Drag-and-Drop Message Priority

The message priority feature for automated messages has moved to a new area on the dashboard with a drag-and-drop interface.

Built with your input, the new, simpler view helps your team understand performance at a glance, turn insights into action, and optimize outreach with confidence. If you have any feedback on these enhancements, let us know your thoughts.

3 Ways to Turn Data into Smarter Outreach 

These updates help your team work smarter to make sure every message counts. Here are 3 ways to turn the data into action:

1. Spot what’s working and do more of it

See which messages are earning the most clicks, and use that insight to guide what comes next. If your “thanks for following us” note is consistently performing, that’s a signal students are open to hearing from you early. Build on that momentum with similar follow-ups instead of guessing which messages will land.

2. Prioritize outreach that moves families forward

Use the filters to compare how students and parents/guardians engage at different points, like after a follow or when nudging to apply. If parents are engaging more at the application stage, that’s your cue to adjust your messaging or timing for them. These small shifts help every message feel more relevant and timely.

3. Plan next cycle with confidence

Stop digging through spreadsheets to find what worked last year. Now you can quickly scan past campaigns to see which outreach moments had the biggest impact—whether that’s early engagement messages or application reminders. Those insights make planning for next cycle’s messaging faster and backed by data, not hunches.