Every enrollment cycle brings a new set of priorities. Maybe this year it's yield. Maybe it's getting in front of junior-year students earlier, or making sure parents and counselors have what they need to champion your institution. Whatever the goal, the pressure to do more with less never changes.
That's exactly why Scoir offers 3 plans: Starter, Growth, and Enterprise. Each one is designed to meet you where you are and grow with your evolving goals.
Before we walk through what separates the plans, let’s look at what Scoir brings to the table for your unique enrollment strategy.
As a leading college and career readiness platform used by 1 in 8 college-bound students, Scoir is the hub where students actively build their college lists and make real decisions with their parents and counselors (who are with them in Scoir, every step of the way).
The engagement you see from Scoir students reflects genuine research, not passive browsing, and that intent shows up in the outcomes: Scoir students have a 15% higher yield rate on average compared to students sourced through other channels.
They're not just more engaged—they're more likely to enroll! And, if you want to get in front of these high-intent students, there’s a Scoir plan that’s right for you.
Let’s dive in 👇
No matter which plan you choose, every Scoir college partner starts with the same powerful core infrastructure. These aren't stripped-down basics, but meaningful tools that give you a strong foundation from day one.
All plans get Premium Profile and Placement. Your Scoir profile is how you show up—and stand out—at the exact moment students are building their college list and deciding who to follow.
Students search by academic interest, extracurriculars, and personal fit. A Premium Profile ensures you surface in those discovery moments with content personalized to match what each student actually cares about.
Plus, interest tags and content cards map your story to student interests dynamically, personalizing your content at scale. As students discover and add you to their Following list, you’ll have opportunities to message these students based on your plan.
The best part? Students are 87% more likely to engage with colleges that have a Premium Profile on Scoir, and college partners see meaningful downstream results across follower growth and engagement.
Each plan includes our Slate CRM Connection, bringing early student interest signals into Slate. This provides colleges visibility into prospective students they may not be reaching through other channels, and enables them to track and act on that interest earlier in the funnel.
On average, 50% of a college’s Scoir followers are stealth records, and these students are not currently in your CRM. That's not list overlap—it’s a new pipeline.
All plans also get access to Handraisers—students who have explicitly expressed interest in your institution and opted in to share their contact information with you.
This allows you to identify and capture that interest earlier, while students are actively comparing colleges and deciding which institutions to follow. Once a student follows your institution on Scoir, they're prompted to share their contact information directly with you. The intent is deliberate, not incidental.
And, every plan includes Visits+ Premium. Recruitment travel is one of the biggest line items, and most teams are still planning it with incomplete information, spreadsheets, and gut instinct.
Visits+ Premium replaces that with data you can filter (like student demographics, college-going outcomes, student interest, and counselor suggestions) to help identify which schools warrant a visit. From there, you can prioritize accordingly so every visit has an impact.
Plus, every partner receives dedicated customer support and semi-annual account reviews included from day one, regardless of plan.
That's a strong baseline. But here's where we tailor these plans to your specific needs.
Starter 🌱 Expand Your Top-of-Funnel
$26,040/year
While billed annually, this plan comes to $2,170/month
Starter is great for teams focused on building a pipeline and establishing a strong presence on the platform.
On top of the core foundation, Starter adds an introduction to automated follower messaging, which at this tier is trigger-based.
Here’s how it works: When a student follows your college, indicates they’re applying, or submits an application, they get a message from you. Three triggers, one message each, and they go to students only.
These aren't drip campaigns or segmented sequences, they're acknowledgments that recognize a student's action and keeps your institution top of mind at a key moment. Scoir's team works with you to draft all 3 messages, and once they're set, they run automatically. 🎉
Starter also includes 5 premium profile content cards, created for you, to keep your profile fresh and engaging for students who are exploring.
The intentional simplicity is what makes Starter work. It isn't trying to run a full campaign, rather it's making sure every interested student gets acknowledged at the right moment without taxing your team.
If your challenge right now is establishing presence and generating a pool of interested students, Starter gives you what you need to get moving.
It's a strong starting point. But if you want to go beyond capturing interest and start acting on it, the Growth plan is where things get significantly more powerful.
$39,960/year
While billed annually, this plan comes to $3,330/month
Growth is our most popular plan, and it's easy to see why. For most colleges already active on Scoir, Growth closely mirrors the functionality they've come to rely on, while opening up meaningful new channels that weren't available before.
Along with the core functionality, the first major unlock is unlimited follower messaging with standard segmentation. In Growth, messaging is no longer limited to 3 set-it-and-forget-it triggers. Now you can tailor automated messages for different audiences—and stay in touch with followers beyond a single engagement trigger through one-time sends.
Standard segmentation allows you to create multiple versions of a message and target them to different groups:
Plus, Scoir's team helps you create up to 6 automated messages to get you started.
The second feature you unlock on the Growth plan is Match Messaging. Match messaging lets you reach students who are algorithmically matched to your institution based on their interests and fit attributes.
With 1 in 6 college-bound students on Scoir self-reporting their academic and extracurricular interests as early as freshman year, you can begin building awareness and engagement well before a student ever starts a college list, meeting them in the moment they're forming opinions about where they want to go.
These aren't cold outreach targets. They already look like your students based on their preferences. You're not buying an expensive name list or cold-blasting a broad audience—you're getting in front of students with genuine affinity for what your college offers before a competitor does.
Growth also introduces something most platforms don't offer at all: parent messaging. Specifically, the ability to message the parents of students who are already following your institution or have raised their hand.
Parents are deeply involved in the college search process and are often the deciding vote. Reaching them directly, on the platform where their student is already researching colleges, is a fundamentally different kind of touchpoint than a mailer or a generic email.
Put it all together, and Growth gives you a significantly more active presence at every stage of the funnel: broader awareness through match messaging, deeper nurturing through unlimited outreach, and a new channel to reach the families behind your prospective students.
Growth is built for colleges ready to make Scoir a core part of their enrollment strategy. Enterprise is built for those who want to make it a competitive advantage.
$56,040/year
While billed annually, this plan comes to $4,670/month
Enterprise is designed for institutions trying to shape a class and not just grow it.
The most immediate difference is where your match messages land. In Growth, match messages are delivered to a student's Promotion folder at roughly a 6% read rate. In Enterprise, they're delivered directly to the primary inbox with push notifications and the read rate jumps to roughly 40%.
Enterprise also unlocks advanced segmentation, and the most powerful application is this: you can now streamline your segmentation of students who are already in your CRM and students who are not (stealth students). These are students following you on Scoir and showing real interest, but haven't appeared in your system yet.
Enterprise gives you the intelligence to identify them and target them specifically. That means you can use your existing email and text campaigns for the students you already know, and use Scoir messaging to reach the ones you don't. No duplication, no wasted outreach.
Parent messaging also gets more advanced at the Enterprise level. Rather than only reaching the parents of your followers, you can now message the parents of matched students. These are families who may not have raised their hand yet, but whose students share meaningful attributes with your institution.
And this takes your awareness strategy to the household level, earlier in the funnel, before students have even made contact. Parents who receive your message can suggest your college to their student right from their inbox.
Of colleges suggested by parents, 58% were then followed by their student. And on average, students applied to 3 parent-suggested institutions.
Lastly, Enterprise includes Student Surveys, giving you direct feedback from Scoir users to shape your recruitment strategy.
At this tier, you're getting 15 premium profile content cards created by Scoir's team (along with 6 automated messages) to ensure your profile is as compelling as possible for every student who finds you.
As you can see, every plan in this lineup is built around the same belief: that reaching the right student, at the right moment, with the right message shouldn't require guesswork.
Every plan comes with a dedicated Customer Success Manager, who many partners treat as an extension of their own staff. And if you’re short on resources, consider becoming a Scoir Managed partner and our Client Services Team will fully manage your Scoir presence for you.
When you're ready to have a conversation about your enrollment goals and which plan fits best, our team is ready to help. Check out our pricing page to explore the full breakdown or connect with us for a consultation to get the conversation started.